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platou is now a member of the
Plattform für Baukultur und Architekturpolitik.



"Architecture makes Visitors", in Lienz (East Tyrol)
"Architecture as a trademark and an instrument of marketing"
24th of October 2008

A theme night, organized by the Kompetenznetzwerk Gesundheit Osttirol, supported by Wirtschaftskammer Tirol / Zukunftsstiftung Tirol and carried out by platou, leads Bibiane Hromas to Lienz, capital of East Tirol. There, she gives a lecture about the concepts of target group - brand - and the relation between architecture and brand.
It's an entertaining program accompanied by the pantomime Peter Appiano, live music and a tasty sideboard.

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platou Excursion in Vorarlberg
24th of September 2008 


platou guides a group of 70 norwegians through the architectural scene of the austrian province of Vorarlberg. The excursion is entitled "Tourismusarchitektur in Vorarlberg" / "Tourism Architecture in Vorarlberg".

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Lecture at the ÖHV-Praktikerseminar "future hotel" - the future of hotel business
16th of September 2008

Bibiane Hromas has held a lecture at the fafga 2008 within the ÖHV-Praktikerseminar „future hotel“ under the topic: "Architektur sells – Architektur als Marken- und Marketinginstrument" and explained how architecture promotes the economic result of the hotel industry.
The ÖHV-Praktikerseminar "future hotel" was all about the future of the hotel industry.There was shown a role model for the future hotel which was "designed" by indicating the forthcoming trends in the hotel business sector and the expectations of the different target groups in tourism - the intention was to show audience quite plainly what the guest from tomorrow expects and how the future hotel con satisfy his wishes.

Program
Invitation




Fafga 2008 - specialized faire for innovative hospitality

14th to 17th of September 2008

Bibiane Hromas performed a speech at the fafga 2008 about the topics "Destinationmanagement" and "Gastronomy on the Mountain". fafga '08 took place from the 14th to the 17th of  September 2008. During this four-days-faire the city of Innsbruck was the meeting point of experts from the hotel business industry and gastronomy. There had been special exhibitions and events carried out by the leaders of the austrian tourism industry.

Program
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ÖHV Study "future hotel - the future of the hotel business industry" published August 2008


With articles written by DI Bibiane Hromas and Mag. Brigitte Weiss about the topic: "Architecture: Where future is present. Good architecture and sustainable constructing as factors of success - trends and best-practice-examples."

 

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Publisher: Österreichische Hoteliervereinigung (ÖHV) www.oehv.at

Ordering and further information
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Interview
with Bibiane Hromas in the Immokurier from the 19th of July 2008

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Tourism architecture - Building culture leads to an advantage for the competing tourism destinations


  Image                 Editor: Prof. Dr. Felizitas Romeiß-Stracke, published by Erich Schmitt Verlag

With articles written by Bibiane Hromas (platou), Albrecht Steinecke, Klaus Weiermair, Harald Bodenschatz, Reinhard Schober, Dieter Pfister, Hasso Spode, Harald Pechlaner, Toni Breuer and others.

The presentation of the book took place on the 27th of May 2008, 18:00 at the gallery of architecture in Munich.

folder
to the presentation




National Architecture Days 2008

This year’s Austrian National Architecture Days were scheduled for the 16 and 17 May 2008. platou took part in the program in Carinthia. The Wörthersee region of Carinthia was explored partly on the steamboat Thalia. On the round trip from Klagenfurt via Velden representatives from the fields of politics and economics, urban and regional planning, as well as from the fields of architecture and tourism lectured and discussed on and about the future of the region as a recreation area and living space. Bibiane Hromas also took part in the discussion; her lecture was on the topic of architecture and tourism.


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artikel in the Kleinen Zeitung Kärnten

 



Event organized by Holzcluster Salzburg: "Architecture for visitors"
 

On the 29th of April 2008 there took place a specialized forum about the topic "Tourism - Architecture - Handcraft" in the city Saalfelden / Brandlhof, located in the austrian province of Salzburg.

Summary of the program:

Lectures:

"Zukunft im Tourismus - ohne Baukultur keine Chance?" von Prof. Dr. Felizitas Romeiß-Stracke, München

"Architektur macht Gäste" von DI Bibiane Hromas, Wien

"Touristische Projekte" von Mag. Arch. Gabriel Kacerovsky, Wien

The Holzcluster Salzburg used this event to intensify the alliance between tourism and timber industry. The visitor esteems authenticity and values the sense of wellbeing produced by wood.
 

Invitation
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Last Updated ( Sunday, 14 February 2010 )
 
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